Here’s a nice one-two punch for IKEA PS and agency Nordpol. First, the jab to your occipital lobe from Parasol Island. This ethereal journey through a world of textures and displaced objects is a pleasantly relaxing transition from the world of the mundane to the magical land of IKEA PS.
It also serves as a bridge to the IKEA PS website, where the surreal adventure continues in a lightly-interactive product showcase created by Ikea Communications with production support from studio Kokokaka.
Credits
Client: IKEA PS
Agency: Nordpol
Creative Director: Dominik Anweiler / Tim Schierwater
Account Director: Niklas Franke
Production company: Parasol Island
Head of Animation: Philip Hansen
Technical Director: Paul Dreisen
Animation Director: Kay Tennemenn
Producer: Kerstin Kohle
Designer / Creative Director: Charles Bals, Kay Tennemann, Christian Hoffmann
3D Artists: Kay Poprawe, Bastian Traumfellner, Bardia Afchar, Axel Hamacher,
Compositing Artists: Stefan Ihringer, Elmar Weinhold
Music and Sound: Jonathan Wulfes