Blur for Transformers: The Game

Blur established itself long ago as the king of cinematic game trailers. Their new effort for Transformers: The Game continues to raise the bar for everyone else.

The lighting in this project is stunning. Every shot is appropriately epic. The golden hues of breaking dawn and the icy blues of outer space complement each other to create a cohesive yin and yang of sorts.

And as usual, the camera work is fantastic, easily on par with feature-length animation. Blur has a nice way of letting the camera echo the movements of the characters. They dampen this echo just enough that we don’t feel locked into each bob of the characters’ heads, creating the sensation that we are not just spectators, but some kind of hybrid participant-referee-onlooker.

For some behind the scenes action, check out this video at Gametrailers.com.

Props to Sofus Graae for the tip.