I’m not sure how old this Hyundai spot is, but I just stumbled onto it yesterday. Agency Goodby, Silverstein & Partners worked with studio National Television to create an entertaining ride full of whimsical detail. Great character design and animation are strung together with simple but effective transitions that stay true to the “doodle” aesthetic driving the spot (no pun intended).
Credits, brief and downloadable QuickTimes can be found on National’s project page.
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