Categories: General

Assembly: NZI “The Devil’s Chair”

New Zealand-based Assembly strikes again, showing their incredible range for agency Draft FCB and insurance company NZI.

Whether you focus on the craftsmanship of each shot or the comic timing of each vignette, the spot holds up to repeat viewing. The lighting alone had me scrubbing back and forth like mad.

For more about Assembly, read our in-depth interview with the crew.

Justin Cone

Together with Carlos El Asmar, Justin co-founded Motionographer, F5 and The Motion Awards. He currently lives in Austin, Texas with is wife, son and fluffball of a dog. Before taking on Motionographer full-time, Justin worked in various capacities at Psyop, NBC-Universal, Apple, Adobe and SCAD.