Shilo’s “Blackjack” for Cingular is an utterly flawless piece of work. The animation and camera work are dazzling, while a counter-balancing force of restraint keeps the spot sophisticated and dead sexy.
“Blackjack” reminds me of the Motion Theory “Hands” campaign for HP without being derivative. MTh’s work borders on baroque, brimming with sumptuous details. Shilo’s spot is more an exercise in form and rhythm—a kind of visual fugue, if you will allow me to be even more pretentious than I already am.
Shilo, incidentally, is part of a powerhouse roster of talent that will be presenting at SCAD’s Inspire 07, a conference I’m helping to organize this coming February. Stay tuned here for more details.