Director Asif Mian and Evaq Studios strike again, this time for The Woodhands new track, “I Wasn’t Made For Fighting.” Packed with a style and sensibility that ranges from in camera effects to smart usage of household cosmetics, this new Evaq offering proves that Asif is thinking one step ahead. I was able to catch up with Asif and get his thoughts on the production.
“Taking inspiration from the lyrics “one more time” from the chorus of the song, the idea became about repeating the events of a day and subsequently having the guys find out that they can manipulate the (time frozen) people they are meeting again. This led to a host of ideas, situations and visually abstracted scenes that kept escalating this idea of frozen, manipulated time. Simply, I thought i could make exciting images using this concept/story and experimented with different techniques. I designed all the scenes and elements … everything was based off preliminary drawings.
Woodhands “I Wasn’t Made For Fighting” (PaperBag Records)
Director: Asif Mian
DP: Zak Mulligan
Art Director: Danny Kelley
Producer: Rich Hutchins
Production Company: Spy Films
Post Production: Evaq Studio
Editor: Tim Malieckal / Asif Mian
Art Direction & Design: Asif Mian
Lead Compositor: Asif Mian
Compositor: Jack Tiranasar
Animators: Asif Mian, Jack Tiranasar
3D Water Elements: Anthony Maynard