Three Legged Legs for Wrigley’s

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The Three Legged Legs have been busy the past few months as they drop two spots for Wrigley’s: Evolution and Universe. Although the evolution concept is nothing new (see Saturn and Guinness) the Legs brought the humor and unique aesthetic flavor that we’ve come to know and love. Their attention to detail, from miniature environments to CG characters, is worth a second watch.

However, the thing that all of us at Motionographer HQ can’t get enough of is Three Legged Leg’s amazing behind-the-scenes pages. Like most of their projects, they share every step of their creative and technical process. So, if you’ve got some time to kill or are a student looking to demystify some inspiring work — get lost in it.


Credits

CLIENT – Wrigleys

“Evolution”
DIRECTOR – Three Legged Legs
PRODUCTION COMPANY – Green Dot Films
MANAGING DIRECTOR – Rick Fishbein
EXECUTIVE PRODUCER – Darren Foldes, Rich Pring
PRODUCER – Steven Steiner
DIRECTOR OF PHOTOGRAPHY – Tim Angulo

AGENCY – DDB Chicago
CHIEF CREATIVE DIRECTOR – Susan Pranica
ART DIRECTOR – Nikki Baker
COPYWRITER -Travis Parr
CREATIVE DIRECTOR – Dick Tracy
EXECUTIVE PRODUCER – Marion Lange
PRODUCER – Melissa Barany

POST PRODUCTION – Three Legged Legs
CREATIVE DIRECTOR – Greg Gunn, Casey Hunt, Reza Rasoli
POST PRODUCER – Mary Ann Cabrera
DESIGN – Tuna Bora, Monica Grue, Matt Nava, Thomas Yamaoka
CG ARTISTS – Grace Lee, Dan Qureshi
COMPOSITING – Thoma Horne, Tyler Nathan, Yanko Sanchez
CHARACTER ANIMATORS – Jameson Baltes, Regev Gamliel, Matt Nava, Robin Steele
LIGHTING/FUR – Bill Dorais
FAITHFUL INTERNS – Anne Her, Max Song
MINIATURE FABRICATION – Merritt Productions
EDITORIAL – Three Legged Legs

“Universe”
DIRECTOR – Three Legged Legs
DIRECTOR OF PHOTOGRAPHY – Rebecca Baehler, Nathan Nebeker
PRODUCTION COMPANY – Green Dot Films
MANAGING DIRECTOR – Rick Fishbein
EXECUTIVE PRODUCER – Darren Foldes, Rich Pring
PRODUCER – Steven Steiner

AGENCY – DDB Chicago
CHIEF CREATIVE DIRECTOR – Dick Tracy
ART DIRECTOR – Alex Zamiar
PRODUCER – Marion Lange
COPYWRITER – Jonathan Richman

POST PRODUCTION – Three Legged Legs
CREATIVE DIRECTOR – Greg Gunn, Casey Hunt, Reza Rasoli
POST PRODUCER – Rebecca Blankenship, Mary Ann Cabrera
ANIMATION – Marco Campobasso, Chin Fu, Matt Nava, Tyler Nathan
DESIGN – Tuna Bora, George Fuentes, Mark Kulakoff
CG ARTISTS – Grace Lee
PHOTOGRAPHY – Teri Fisher, Christine Peters
FAITHFUL INTERNS – Anne Her, Max Song
EDITORIAL – Three Legged Legs

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About the author

Matt Lambert

/ www.dielamb.com
NYC / London

7 Comments

scottinfrisco

The behind the scenes footage is great! Always amazed to see the detail and work that goes into it.

_james

saw this the other day on the tube, fantastic work.

triangles

it is amazing how much good work went into the production of this spot. I could never tell by seeing the finished piece that they’d spent that much effort to make it. parts of the commercial look like it could have been put together in after effects using photographs.
I’m afraid they spent a little too much effort for such a pay off. the photographs of the sets that were made were so beautiful. I wonder if the agency stripped this down into what it became? I hope they were able to use the sets that were made for some side projects or anything besides this.

the-marco

WOW! we made it to the featured list! i am jealous that i wasn’t on the evolution spot. great job everyone.

kmfix

That’s really great work.

leahzero

…is anyone else thoroughly sick of the term “drop” yet?

Comments are closed.