And yet another spot for Amnesty from a powerhouse French directing-collective brings us “Russian Dolls” from BIF, produced by Rods.
Despite the lack of CG on this one, the narrative techniques share major similarities in their refined simplicity and symbolism to Pleix’s Death Penalty piece. Its audio also turns a table-top into a landscape for drama.
Although this spot is coming via La Chose rather than TBWA, in the case of Pleix’s piece, Amnesty has always found ways to address large issues in visually universal terms while still delivering the same impact as being completely literal.
Agency : La Chose, Paris
Creative Director : Pascal Grégoire
Creative Team : Axel Didon, Kevin Colinet, Benjamin Parent
Production Company : Rods Films
Director: BIF
Executive Producer : Alexandre Richardot
Line Producer : Julie Piganiol
Production Manager : Emeline Courtecuisse
1rst AD : Severine Bouvier
Production Assistant : Thibaud Noyer
DOP : Nicolas Loir
Camera Assistant : Vincent Toubel
Electrics : Olivier Benoist, Romain Droy
Grips : Stephane Germain, Gael Leroux
Painter : Virginie Louis
SFX : JC Spadaccini
Post Production : BIF
Sound : Kouz Production