Categories: General

Wonderland, A Short Form Doc on Creative Commerce

“For me, the commercial space is very much about letting go of all of your vision, I guess, and giving people what they want. And not really, like, being precious about it.

Because it’s not cool. Like, whatever you’re doing, it’s not cool. No matter how cool it is, it’s still a commercial, right?”
— David Lewandowski, Wonderland

“Wonderland” looks at the often uncomfortable intersection of art and commerce manifested by commercial production. If you work anywhere near the commercial space, watch this. It’s honest and conflicted and — because of that — powerful.

Credits

Filmmaker: Terry Rayment
Filmmaker: Hunter Richards
Assistant Editor: Scott Hanson
Additional Photography: Mike Berlucchi

Justin Cone

Together with Carlos El Asmar, Justin co-founded Motionographer, F5 and The Motion Awards. He currently lives in Austin, Texas with is wife, son and fluffball of a dog. Before taking on Motionographer full-time, Justin worked in various capacities at Psyop, NBC-Universal, Apple, Adobe and SCAD.

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