Studio AKA (London) tells the history behind the building of the TSB bank through this beautiful piece.
Combining the hand crafted artistry of 2D character animation within a stunningly integrated use of 3D CGI sets, the journey through time is reflected in the film’s opening shot; an unbroken take which lasts a whopping 95 seconds.
Check out some of the process below. Plus, there’s a 2-part interview on the D&AD website.
Written by – Marc Craste and Damon Collins
Client: TSB
Paul Pester
Catherine Kehoe
Mike Regnier
Terry McParlane
Agency: Joint London
Creative Director – Damon Collins
Producer – Matt Keen
Music: Anne Dudley
Sound Design: Factory
Production Company: Studio AKA
Writer/Director: Marc Craste
Producer: Nikki Kefford-White
Character Design: Steve Small
Additional Art Direction: Dave Prosser
Previsualisation: Christian Mills, Anna Kubik
Supervising Animators: Steve Small, Michael Schlingmann
2D Animators: Peter Dodd, Sharon Smith, Nicolette van Gendt
2D Assistant Animators: Nick Appleton, Gerry Gallego, Freya Hotson, Simon Swales, Margot Tsakiri-Scanatovits, Justine Waldie, Jonathan Wren
2D Paint: Eamonn O’Neill, Kristian Andrews, Gemma Mortlock
2D Compositing: Michael Schlingmann
Supervising CG Artists: James Gaillard, Christian Mills
Modelling & Texturing: Adam Avery, Sara Diaz, Will Eager, Vincent Husset, Raymond Slattery
Rigging: Adam Avery
Lighting, Rendering & Compositing: James Gaillard, Daniel Garnerone, Alex Holman, Christian Mills, Will Eager, Cristobal Infante
Simulation & FX: Cristobal Infante
3D Animators: Boris Kossmehl, Fabienne Rivory, Marie Verhoeven, Lucas Vigroux
Technical Director: Fabrice Altman
Editor: Nic Gill
Production Co-ordinator: Ren Pesci
Production Assistant: Alli Albion