Lucas Zanotto: Kindle Paperwhite

Director Lucas Zanotto brings his trademark mixed media approach to two TVCs for Amazon’s Kindle Paperwhite in the China market.

Making Of


Client – Amazon China
Agency – DDB China
Managing Director – Neil Holt

Creative Director – Tim Paradise
Art Director – David Li
Accounting Management – Rick Zheng

Production Company –
Director – Lucas Zanotto
Executive Producer – James Hagger
Production Manager – Aurélie Chevalier
Production Assistant – Charles-Philippe Bowles
Director of Photography – David Quesemand
Camera Assistant – Charlotte Bonfort
Art Director – Anne Delepoulle
Make-Up – Emmanuelle Rico-Chastelle
Grading – Media Lab
Actress – Anita Gillier
Music Studio – StudioKamp
Music & Sound Design – David Kamp

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About the author

Justin Cone

Together with Carlos El Asmar, Justin co-founded Motionographer, F5 and The Motion Awards. He currently lives in Austin, Texas with is wife, son and fluffball of a dog. Before taking on Motionographer full-time, Justin worked in various capacities at Psyop, NBC-Universal, Apple, Adobe and SCAD.