Being big fans ourselves, we were elated to be brought into this original and challenging project for Apple and Olivia Rodrigo’s collaboration #MadeoniPad! Our team was uniquely equipped to hone a brand-new workflow using exclusively iPad technology, namely Procreate, to design and animate nearly every asset.
Working alongside our talented compositing team, who utilized Nuke for markerless facial mapping, we cel-animated, hand-drew, and pre-projected each face mask using Procreate’s Face Paint technology.
With such an out-of-the-box workflow, this project and its development were truly bespoke to our teams’ hard-earned talents and problem-solving skills.
Credits:
Design & Animation: Scholar
Creative Director: Will Johnson
Art Director: Danni Fisher-Shin
Managing Director / Executive Producer: Anne Skopas
Executive Producer: Antonio Hardy
Head of Production: Nicole Smarsh
Producer: Sarah S Laborde
Designers: Madison Ellis, Madison Kelly, Danni Fisher Shin, Anna Vallario, Maggie Chiang
2D Animators: Madison Kelly, Oliver Wee
Cel Animator: Madison Ellis, Madison Kelly, Griffin Giersch, Nicky Francis, Oliver Wee
Compositing Supervisor: Matt Lavoy
Compositors: Matt Lavoy, Jeff Dragon,Cris Kong, Michael Loney
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Winner of The Motion Awards 2022 for open format » music video
FROM THE CREATOR:
Being big fans ourselves, we were elated to be brought into this original and challenging project for Apple and Olivia Rodrigo’s collaboration #MadeoniPad! Our team was uniquely equipped to hone a brand-new workflow using exclusively iPad technology, namely Procreate, to design and animate nearly every asset.
Working alongside our talented compositing team, who utilized Nuke for markerless facial mapping, we cel-animated, hand-drew, and pre-projected each face mask using Procreate’s Face Paint technology.
With such an out-of-the-box workflow, this project and its development were truly bespoke to our teams’ hard-earned talents and problem-solving skills.
Credits:
Design & Animation: Scholar
Creative Director: Will Johnson
Art Director: Danni Fisher-Shin
Managing Director / Executive Producer: Anne Skopas
Executive Producer: Antonio Hardy
Head of Production: Nicole Smarsh
Producer: Sarah S Laborde
Designers: Madison Ellis, Madison Kelly, Danni Fisher Shin, Anna Vallario, Maggie Chiang
2D Animators: Madison Kelly, Oliver Wee
Cel Animator: Madison Ellis, Madison Kelly, Griffin Giersch, Nicky Francis, Oliver Wee
Compositing Supervisor: Matt Lavoy
Compositors: Matt Lavoy, Jeff Dragon,Cris Kong, Michael Loney
Director: Petra Collins