“We never claim to be original, just rigorous.”
So says Chris Harding, one of London-based Shynola’s four founders, in our interview with him about their recent music video for Coldplay’s “Strawberry Swing.”
Despite the disclaimer, Shynola’s body of work—especially their music videos—have inspired thousands of fans worldwide with their innovative visuals and compelling narratives. Motionographer’s Lilian Darmono and James Wignall went deep with Chris about the process behind “Strawberry Swing” and touched on Shynola’s development over the years.