Smith & Foulkes: Fuze Tea “When This Meets That”

Adorable design in this Smith & Foulkes directed gem for Fuze Tea.

Big thanks to Lewis and Nexus for the team credits!

Agency: Wieden+Kennedy London
ECDs: Tony Davidson and Kim Papworth
Creative Director: Scott Dungate
Creative: David Goss, Ollie Wolf, Toby Moore and Selena McKenzie.
Producer: James Guy
Head of Planning: Kevin Chesters
Group Account Director: Vicki Sales
Account Director: Will Acha
Account Manager: Manuel Albaladejo
Project Manager: Tobias Horrocks

Directors: Smith & Foukes
ECD: Chris O Reilly
Exec Producer: Julia Parfitt
Producer: Tracey Cooper
Production Manager: Alistair Pratten
Art Director: Colin Bigelow
CG Supervisor: David Walker
Animators: Michael Schlingmann, Wesley Louis, Roly Edwards, Felix Massie, Tomasso de Sanctis, Jason Kotey
Compositors: Nathan Bayliss, Elliot Kajdan, Luke Carpenter, Chris Forrester, Paul Cheshire
3d: Ludovik Boden, Liviu Berechet, Anthony Arnoux
Design: Colin Bigelow, Ben Newman, Mike Shorten, Morgan Ritchie

Music: Michael Russoff
Sound Design: Factory

Sound Designer: Tom Joyce

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beautiful, perfect timing ;) must have been a tricky one with the 2d / 2d + kinda flash animation to put togher. Awesome job everyone.

Hey just an idea, I’m kinda sure Smith & Foulkes did not animate everything themselves. And I am even more sure the Weidens didn’t…

How about enquiring who were the people who had to sweat countless hours in front of their machines to make this as stunning as it is.

…Loving it, -the Weidens vimeo page does not give a single credit to anyone, -Way to go, NOT!

Michelle Higa Fox

agreed bronko. that’s why we put the request for full credits in the main post ;)


Agencies have usually no respect for graphic designer, this is sure another example. As usual


“Bear met rollerskates. No, that’s not right.”

Love it!

Great animation too.

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