Men’s Health “How a Bean Becomes a Fart”

Giant Ant strikes again for Men’s Health, this time explaining how a bean becomes a gaseous expulsion of malodorous intent (i.e. a fart).

Check out their previous project for Men’s Health, “How a Protein Becomes a Muscle.”

Credits

Client: Men’s Health Magazine
Creative Director: Thomas O’Quinn
Illustrator: Rami Niemi
Directed by Giant Ant
Producer: Cory Philpott
Creative Direction: Jay Grandin
Animation: Jorge R. Canedo Estrada, Lucas Brooking, Matt James