Shilo: Under Armour “Fierce Speed”

Posted by Justin Cone

under armor fierce speed

Shilo crafts some high-impact visuals for Under Armour. (Tasty sound design from Echolab, too.)

About the author

Justin Cone

/ justincone.com
Together with Carlos El Asmar, Justin co-founded Motionographer, F5 and The Motion Awards. He currently lives in Austin, Texas with is wife, son and fluffball of a dog. Before taking on Motionographer full-time, Justin worked in various capacities at Psyop, NBC-Universal, Apple, Adobe and SCAD.
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16 Comments

yonibendor

this job is way too similiar to:

https://www.thevode.com/thevode/videos/promsite.mov

obviously this one is better, but the fact is this was done by 1 person and the one was done by a few.

coincidence?

thevode

Nice work and is very similar to my project.

the WIP of this project is in http://www.foro3d.com and the final video is on promsite website.

I would like have an Shilo e-mail to ask something to them.

Justin Cone

Um… did you look on their website?

https://shilo.tv/#/contact/

thevode

I’m working on it.

Is realy the same, well… their work is better, i’m only one and I was working in CP Proximity when I did this personal project… 3 months ago.

And few months ago I send my video to motionographer, hehehe, but maybe need more quality.

Thanks for the contact!

thevode

lol, I need a render farm to use more times fumefx and more quality. Sometimes I use photos, lol.

Great work Shilos, I would like my work looks like yours.

Justin Cone

Dude, don’t sell yourself short. You did a great job.

The similarities in the opening shots are too similar for my comfort level. If you don’t hear back from Shilo, please let me know, okay?

thevode

Ok Justin, thanks so much!

thevode

They don’t tell me nothing, yet.

rb-less

I think both works smack of BBQ’s Lexus ads:
https://www.barbecue-design.de/index.php?article_id=44

MHR

or https://www.matesteinforth.com/work/motion/nike-mv4/
or

pg=embed&sec=1663982
…

and yeah, great audio.

thevode

I meet Tyquane Wright. When I was doing this project I saw his video and I’ve written to him for show my video test.

The meteor is only a way to show something, it’s not similar only for this.

There are so many tales with a beautiful princess and a wicked witch, but not all has a haunted apple and 7 little men.

And yes, the sound is very cool.

MHR

yes, I think we all understand that. I was being facetious.

thevode

Wow, is similar, but is not the same. The other videos have the same cameras, graphical resources, colours, style animation…

I’ve never seen the lexu video, is dark like mine and there is a light in traveing, but not more.

The other video has an object traveling across the clouds to the floor. The camera position is the same and when the object impact in earth… same blue wave effect.

Davidkamp

The sounddesign is excellent, Thumbs up, Gavin!

echolab

Thanks!

john black

I second the thumbs on the sound design!

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