If you were one of the millions of people who caught Sherlock Holmes over the holidays, you probably found it to be a rollicking good time befitting director Guy Ritchie’s sensibility for snappy (and sometimes indecipherable) dialogue and rapid-fire action.
Prologue lent its hand to the project for the main on end credits, opening logo sequence and for the newspaper transitions throughout the film. The main on end sequence kept me in my seat, if only for the elegant interplay of calligraphy and freeze-framed illustrations. For all their elements in the film, Prologue’s art direction was a subtle blend of Victorian references and contemporary design, eschewing rigidly accurate imagery for an interpretation that echoed Ritchie’s lively re-imagining of Holmes himself.
Check out all three elements:
Credits
Design Company
PROLOGUE FILMS
Creative Director
Danny Yount
Design Direction
Simon Clowes
Henry Hobson
Lisa Bolan
Illustration
Jorge Almeida
Chris Sanchez
Calligraphy
Bonnie Ebbs
VFX
Jose Ortiz
Todd Sheridan Perry
Animation
Joey Park
Alasdair Wilson
Compositing
Brett Reyenger
Miles Lauridsen
Editorial
Gabriel Diaz
Producer
Unjoo Byars
Executive Producer
Kyle Cooper
Coordinator
David Kennedy
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STUDIO / CLIENT
Warner Bros. / Silver Pictures
Director
Guy Ritchie
Producers
Joel Silver
Lionel Wigram
Susan Downey
Lauren Meeks