McDonald’s “Drive-Thru Car Free Day”

Le Cube

From the creator:

To celebrate the World Car-Free Day (September 22), McDonalds Brazil, together with the agency DM9DDB created an activation inviting customers to the Drive-Thru using alternative carbon-free transports.

We were invited to take part on the project creating illustrations and an animation for the campaign. Under the creative direction of Ralph Karam, Le Cube has assembled a team of Latin artists from all around the world to create the different styles that compose the campaign.

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One Comment

Gareth Qually

Great stuff. Love the different styles.


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